How Will the Alumni Fund Work During the Campaign?

QUICK ANSWER: the Alumni Fund IS the Campaign.

On September 13, 2003, the College announced The Williams Campaign and embarked on a course that envisions a bold and ambitious future for Williams – a future that positions the College at the forefront of liberal arts education. Williams’ students and their experiences both inside and outside the classroom are at the heart of The Williams Campaign. Its $400 million funding objectives include:

• a model curriculum with expanded interdisciplinary and experiential teaching and Williams’ signature tutorial program, supported by the addition of 30 new faculty positions
• expanded theatre and dance programs situated in a new performing arts center
• enhanced social sciences research, faculty and student space through the renovation of the Stetson/Sawyer Libraries and faculty office annex
• increased commitment to need-blind admissions and full-need scholarship support that now includes international students
• improved student life opportunities based in a new student center

The Williams Campaign is a comprehensive campaign. All gifts – Alumni Fund, endowment, and capital - will be counted towards the goal of $400 million. In fact, all Alumni Fund gifts received since February 16, 2002 have received Campaign credit. The Williams Campaign is expected to run through June 2008.

For more than 95 percent of our alumni, their Campaign gifts will be their gifts to the Alumni Fund. A smaller group, five to seven percent, will also be asked, in one-on-one solicitations by Williams development staff, senior administrators or regional alumni volunteers, to make gifts for named scholarships, endowed professorships and for buildings. These gifts will be in addition to their enhanced support for the Alumni Fund. If any of your assignments are to be solicited in this way, you will be notified.

You may now be thinking, “Yikes, what does this mean for me as a volunteer fund raiser?” Don’t worry. It’s true the Alumni Fund is in “Campaign mode,” and that in some ways the Fund will not be conducting “business as usual,” but there are lots of training materials and support for all agents. Alumni Fund staff and senior development officers will be working together with the Fund’s vice chairs and other alumni leaders as a team to make sure that we are all climbing far together for Williams.

All alumni will receive information about The Williams Campaign and the strategic initiatives itseeks to support. Every alumnus and alumna should be aware that every gift they make toWilliams through the Alumni Fund counts towards the Campaign. Throughout the Campaign, alumni will be offered the opportunity to indicate their support through the Alumni Fund forkey Campaign initiatives. These initiatives are: support for Williams’ most important prioritiesthis year, student financial aid, Williams professors, and enriched student life

These are the parameters. There is a lot of room for each class to tailor its Alumni Fundcampaign. Alumni Fund Development Officers pledge to work closely with each of their classesto develop the program that best accomplishes our twin goals of strengthening the bondsbetween alumni and the College, while providing the resources Williams needs to continue to bethe best liberal arts college in the world.

AF2006 GOALS

63% PARTICIPATION

$9,800,000